Description

The course provides a concise overview of leading online international business tools that can be used by accountants to explore and conquer new cross-border markets. Discover a universe of free or nearly free resources for export planning, international trade due diligence, cross-border prospecting, worldwide business and intercontinental e-commerce. Attendees will walk away with the know-how and know-who to go global including how to collect international trade statistics, find new international business partners, review major contract and tender opportunities, meet international buyers who are visiting North America, use global trading platforms to discover suppliers worldwide, explore business incentive programs and more. This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Presented by Garrett Wasny

Instructor: Garrett Wasny, MA, CMC, CITP/FIBP

Target Audience

Practitioners at all levels who want to explore how going global can help their accounting operations and clients reach new customers, boost revenue, smooth out business cycles, increase competitiveness and sharpen intercultural expertise.

Course Objectives

After attending this presentation you will be able to...

• Recognize how to make your way in the global economy
• Gather free market intelligence reports prepared by commercial experts
• Pinpoint the most promising industry opportunities by country
• Identify what trade barriers are in place and what regulations needs to be followed
• Develop an export strategy and cross-border marketing plan

Subjects

The major topics that will be covered in this class include:

• Export Case Studies
• Why Go Global?
• How to Set Up a Global Online Research System
• Using Social Media
• Google Market Intelligence Tools
• The Power of Google Translate
• World Business Taxation
• Global Business Incentives
• Cross-Border Guides and Reports
• Geopolitcal Risks
• Trade and Investment Statistics
• Global Business Networks
• International Business Specialists
• Accounting International Alliances
• Offshore Staffing
• International Commerce Platforms
• Global Business Finance
• Shipping and Duty Resources
• Cross-Border Advocacy